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Consumer Trust

  • Brand Owners Require a Single, Industry-Wide View of Supply-Chain Data

    As consumers select fresh, prepared, and packaged groceries, some of the world’s most familiar brands are giving way to a growing preference for items that shoppers know to be from trusted sources, regardless of brand equity. Customers expect brand owners to not only know what is in each item; they expect the brand owner to know exactly when and where food ingredients originated.

    As consumers select fresh, prepared, and packaged groceries, some of the world’s most familiar brands are giving way to a growing preference for items that shoppers know to be from trusted sources, regardless of brand equity. Customers expect brand owners to not only know what is in each item; they expect the brand owner to know exactly when and where food ingredients originated.

  • Consumer Trust is Truly Your Greatest Asset

    Building a foundation of trust with your consumers takes years to establish and can take only minutes to lose. We are proud to participate in GFSI's work on advancing food safety and consumer trust worldwide as part of a vast collaborative effort.

    Building a foundation of trust with your consumers takes years to establish and can take only minutes to lose. We are proud to participate in GFSI's work on advancing food safety and consumer trust worldwide as part of a vast collaborative effort.

  • Great (Consumer) Expectations: Proactively Managing Your Supply Chain Risk

    Preventing recalls before they happen is the ideal scenario. However, given the diversity and complexity of the modern supply chain the reality is retailers need a proactive supply chain risk mitigation strategy to maintain consumer trust.

    Preventing recalls before they happen is the ideal scenario. However, given the diversity and complexity of the modern supply chain the reality is retailers need a proactive supply chain risk mitigation strategy to maintain consumer trust.

  • How Are Digital Technologies Transforming Food Value Chains?

    Digital technologies may help you manage your supply chain more effectively while reducing costs and frictions and help you understand consumer preferences and feedback better than ever. How will digital transformation change the food industry and impact food safety and sustainability? The combination of several new digital technologies has disrupted some industries already, and is changing other industries with different pace.

    Digital technologies may help you manage your supply chain more effectively while reducing costs and frictions and help you understand consumer preferences and feedback better than ever. How will digital transformation change the food industry and impact food safety and sustainability? The combination of several new digital technologies has disrupted some industries already, and is changing other industries with different pace.

  • The Future of Food Safety, Technology, Innovation and other Key Themes at GFSI 2018

    Tokyo is a vibrant city with bustling streets, swarming crowds and bright neon signs and flashing screens at almost every turn. The Grand Nikko Hotel Tokyo Daiba was a similar hive of activity throughout the week of GFSI’s 2018 Global Food Safety Conference.

    Tokyo is a vibrant city with bustling streets, swarming crowds and bright neon signs and flashing screens at almost every turn. The Grand Nikko Hotel Tokyo Daiba was a similar hive of activity throughout the week of GFSI’s 2018 Global Food Safety Conference.

  • デジタルテクノロジーはどのように食品サプライチェーンを変えるのか

    昨今、テクノロジーの進歩は食品業界にも波及し、よりコストを低減しながら食品サプライチェーンをより効果的に管理し、消費者の嗜好やフィードバックを把握することが急速に進んでいます。このデジタルテクノロジーによって食品サプライチェーンがどのように変化していくのか、食の安全と持続可能性にどのような影響を与えるのかを考察したいと思います。 すでにいくつかの新しい技術の組み合わせによって、業界全体を巻き込みながら、これまでの手法に変化を与えています。

    昨今、テクノロジーの進歩は食品業界にも波及し、よりコストを低減しながら食品サプライチェーンをより効果的に管理し、消費者の嗜好やフィードバックを把握することが急速に進んでいます。このデジタルテクノロジーによって食品サプライチェーンがどのように変化していくのか、食の安全と持続可能性にどのような影響を与えるのかを考察したいと思います。 すでにいくつかの新しい技術の組み合わせによって、業界全体を巻き込みながら、これまでの手法に変化を与えています。

  • 消費者の信頼はあなたの最大の資産です

    消費者との信頼関係を築くには何年もかかりますが、失うまでには数分しかかかりません。食品産業における信頼の回復は他の産業よりも難しい――SAI Globalの2017年消費者信頼指数によると、特に食品への危機的な問題・事故については、食品を除く他の製品欠陥よりも重大に受け取られていることを明らかにしました。

    消費者との信頼関係を築くには何年もかかりますが、失うまでには数分しかかかりません。食品産業における信頼の回復は他の産業よりも難しい――SAI Globalの2017年消費者信頼指数によると、特に食品への危機的な問題・事故については、食品を除く他の製品欠陥よりも重大に受け取られていることを明らかにしました。